International growth: A balance of competencies: Posted by The Chief Outsider on Sun, Mar 03, 2013

Our blog today is by guest blogger Mark Buss.  http://bit.ly/10gKChD

Many companies today rush into new categories, products or services without the common sense of recognizing core competencies. This is doubly true when organizations seek international expansion, too often producing discouraging initial results, damping the further commitment required as a significant growth driver.